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Sell More Tours: A Guide to Online Marketing for Tour Operators, by Matthew Newton
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Do You Run Day Tours or Local Activities?
Struggle to wrap your head around marketing your tour business, all while trying to run your business?
You are not alone! Sell More Tours is a collection of simple marketing tips and ideas to boost your business put together for you at an almost embarrassingly low price. It covers:
- Use Your Website to Convert More Sales
- How To Rank Higher In Google
- Tips to Dominate TripAdvisor
- How to Make Pay Per Click Advertising Work For You
- Retargeting - What It Is And Why You Need It
- Email - Unlock Its True Power
- The Right Way To Use Facebook
- How to Use Video to Connect With More People
… and more. This book is bound to become the best investment you ever make in your business. Think about it: can you afford not to?
Matthew Newton, founder of TourismTiger.com, brings his years of online marketing experience to bear, with appearances in worldwide media including BBC, Wired, US Today and all major Australian outlets. Buy this book and you can tap into his long history of successful online marketing to build a marketing presence which will sustain your business for years to come.
- Sales Rank: #457363 in eBooks
- Published on: 2015-01-16
- Released on: 2015-01-16
- Format: Kindle eBook
Most helpful customer reviews
3 of 3 people found the following review helpful.
It gives you industry-specific tips and tells you exactly how to apply it, and the resources that will help you sell even more
By Ludmila Santana
Sell More Tours Review
If you’re in the Tours & Activities industry, I doubt you’ll find a better guide to increasing your online sales than this.
If you’re not, ignore the very industry-specific advice and follow everything else – it’s still useful, no matter what your business is. I definitely learned a lot from it.
This very clear and well written book pretty much walks you through the main ways you can market your tour business.
It also gives you all the resources you can use to convert your new visitors into clients, and even how to sell them more than what originally intended to buy (upsell).
This is truly a very valuable information bomb, so make sure you apply at least a few of the tips he shares and you will see your sales (and profit) go up.
For full disclosure: I am an intern at Tourism Tiger, Matthew’s company, and that is how I heard about this book. This, however, does not change my opinion about it nor have I been asked to leave a review. :)
1 of 1 people found the following review helpful.
Best book about online marketing for travel companies out there!
By Mads Ellegaard
I have recently started a travel agency without much experience in the industry. Surprisingly, I found it quite difficult to find a book that could help me market my tours online.
In a very concise manner this book takes you through all the most important things you need to have in place in order to sell trips/tours online. I have experience with Adwords, SEO, conversion optimization etc. prior to starting my travel company, but still the book managed to give me many points I haven't thought about because it shows you strategies that are proven to work within the travel industry.
If you want to improve your skills selling tours online I would highly recommend this book!
1 of 1 people found the following review helpful.
A super excellent book!
By Kindle Customer
I don't believe there is another book out there like this one. It's very insightful with lots of great ideas on h ow to grow your business--things I never would have thought of. Thank you for a great book that will be a huge help to me and my ghost tours. I wrote a book that seems to be a one of a kind as well--How To Create a Winning Ghost Tour. I hope you will take a look. It was written from experience, as you have done. There is nothing better than experience to write a successful and very helpful book. Thank you!
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